
Matrik: Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan is a scientific journal published by Udayana University. The journal aims to publish empirical and theoretical research articles in the field of business and management, covering areas such as marketing, finance, human resources, operations management, strategic management, tourism management, and entrepreneurship. The journal accepts original articles written in English that have not been previously published in other journals. All submitted manuscripts undergo a rigorous review process, including a double-blind peer review, to ensure the quality and credibility of the published work.
Matrik: Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan collaborates with several professional associations and institutions, including the Association of Indonesian Management and Business Study Programs (APSMBI) and Semarang State Polytechnic, in organizing the International Conference on Innovation in Science and Technology (ICIST). These collaborations aim to foster academic excellence and promote innovative research in the fields of management and entrepreneurship.
Matrik: Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan accepts articles based on research findings and conceptual studies in the fields of marketing, finance, human resources management, and entrepreneurship management. Topics of interest include, but are not limited to:
- Human Resources Management,
- Financial Management,
- Marketing Management,
- Strategic Management,
- Organizational Behavior,
- Operations Management,
- Islamic Business Studies,
- Entrepreneurship,
- E-business,
- Corporate Governance,
- International Business
The Journal Welcome both empirical and theoretical studies that are original, have not been previously published, and are not under consideration for publication elsewhere.
IMPORTANT: Before submitting a manuscript, ensure that your paper is prepared using the Matrik: Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan submission template. Additionally, make sure that your manuscript has been thoroughly proofread, polished, and adheres to the Matrik: Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Author Guidelines.
(Terakreditasi SINTA Peringkat 2 SK: 148/M/KPT/2020)
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Articles
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DOI : https://doi.org/10.24843/MATRIK:JMBK.2025.v19.i01.p01
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Frugal Innovation: a Bibliometric Study of the Conceptual Foundations and Future Research Directions
DOI : https://doi.org/10.24843/MATRIK:JMBK.2025.v19.i01.p02
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DOI : https://doi.org/10.24843/MATRIK:JMBK.2025.v19.i01.p03
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DOI : https://doi.org/10.24843/MATRIK:JMBK.2025.v19.i01.p04
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DOI : https://doi.org/10.24843/MATRIK:JMBK.2025.v19.i01.p05
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DOI : https://doi.org/10.24843/MATRIK:JMBK.2025.v19.i01.p06
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DOI : https://doi.org/10.24843/MATRIK:JMBK.2025.v19.i01.p07
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DOI : https://doi.org/10.24843/MATRIK:JMBK.2025.v19.i01.p08
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